Alby Store
Overview
Alby Store, a department store in Ecuador, commissioned a dynamic and colorful brochure to promote their Back-to-School season. The goal was to showcase products in an engaging, fun way that would appeal to parents and students while highlighting key offers and promotions.
Alby Store, a department store in Ecuador, commissioned a dynamic and colorful brochure to promote their Back-to-School season. The goal was to showcase products in an engaging, fun way that would appeal to parents and students while highlighting key offers and promotions.
My Role
Designed a 4-page brochures for the campaign, including layout design, product photo editing, and creation of a custom logo for the sale. I collaborated closely with the client to ensure all designs aligned with the store’s brand identity and effectively communicated key messaging.
Designed a 4-page brochures for the campaign, including layout design, product photo editing, and creation of a custom logo for the sale. I collaborated closely with the client to ensure all designs aligned with the store’s brand identity and effectively communicated key messaging.
The Challenge
The challenge was creating a brochure that balanced the fun, energetic Back-to-School vibe with clear, practical communication of product details, pricing, and promotions, all under tight deadlines.
The challenge was creating a brochure that balanced the fun, energetic Back-to-School vibe with clear, practical communication of product details, pricing, and promotions, all under tight deadlines.
Outcome
The brochure was well-received, effectively capturing attention and supporting sales. The colorful visuals, clear product layouts, and custom logos reinforced the Back-to-School theme and strengthened Alby Store’s brand presence during the promotional period.
The brochure was well-received, effectively capturing attention and supporting sales. The colorful visuals, clear product layouts, and custom logos reinforced the Back-to-School theme and strengthened Alby Store’s brand presence during the promotional period.
Year: 2018
Disciplines: Graphic Design, Print Design, Marketing Design
