TeeTurtle Toys
Year: 2022 - 2025 | Disciplines: Graphic Design, Branding Application, Digital & Marketing Design, Marketing Design, Layout & Production, Photo Editing, Motion Graphics
Overview
Selected graphics created over a three-year period to support multiple new product launches across digital channels.
Selected graphics created over a three-year period to support multiple new product launches across digital channels.
My Role
Lead designer, responsible for end-to-end visual execution. Collaborated with graphics leadership and e-commerce/marketing teams through review and approval.
Lead designer, responsible for end-to-end visual execution. Collaborated with graphics leadership and e-commerce/marketing teams through review and approval.
The Challenge
Maintaining brand consistency while adapting assets for diverse platforms, formats, and performance requirements at scale.
Maintaining brand consistency while adapting assets for diverse platforms, formats, and performance requirements at scale.
Outcome
Delivered static and animated graphics optimized for e-commerce, paid media, email, social, and Amazon A+ content. Work included photo retouching and motion-based assets tailored to each platform’s use case.
Delivered static and animated graphics optimized for e-commerce, paid media, email, social, and Amazon A+ content. Work included photo retouching and motion-based assets tailored to each platform’s use case.